Our Story
A husband + wife side hustle that became a nationwide brand.
Chris's passion for fermentation started in 2003, traveling through Mexico and Central America without refrigeration — cramming jars with veggies and salt, inspired by Sandor Katz. He noticed something: he wasn't getting sick like the other travelers around him.
In 2018, Chris and Cristina turned that obsession into a farmers market stand in Grass Valley while raising their kids. What started as a fun side hustle quickly became something bigger — Local Culture landed on the shelves of natural groceries up and down the West Coast, and eventually, nationwide.
Today they're still a husband-and-wife team. Still small batch. Still handcrafted. Still the only fermentation company doing plastic-free fermentation and packaging. Some things don't need to scale to get better.
About Us







